In 2002, I was doing a lot of work with The Recording Academy, and I was influenced by the free guitar picks they kept sending us. This was an incredibly fun idea that ending up being more work than I ever thought possible. I made the cards using Adobe Illustrator and then glued on over three hundred guitar picks. I tried eight different kinds of glue and pretty much all of them came off in the mail. I swore I would never do this again.